Nuggets-ICD Newsletter
Keeping up to date with the key issues and solutions that impact on your organisation's reputation and customer relationships isn't easy when you lead a busy life. NUGGETS is for people who have limited time to research the information that is out there and is a digest of current thinking, issues and challenges in customer management practice. NUGGETS is widely circulated to subscribers in executive teams, HR and training, customer research, service managers and sales and marketing teams.
Here are some of the more popular back issues. To subscribe and receive your own copy of NUGGETS click here: (don't forget to allow us through your SPAM protection or your firewall!)
If your Culture Stinks, Blame it on the CEO! Download here
It's not enough to ask them how satisfied customers are with your products and services. Download here.
Simple initiatives such as extended help desk hours, mail shots and a dedicated complaints departments are commonplace but they don't capture the essence of being customer focused. Download here
It's easy to overlook the value existing customer relationships hold. Company profit is ultimately earned from having effective relationships with customers so these should be valued and protected - right? Download here.
Asked to ‘build the database' by the MD. It turns out that your 5 predecessors were also given this task but failed. Digging deeper, you start to realise why... To download click here.
Too many companies see retention as a project, when really it should be business as usual for all. To download click here.