Grant Denholm, Consultant
Background:
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Grant Denholm has over 20 years experience in the areas of database development, direct marketing, CRM strategy, data consultancy and customer retention across a wide range of customer-focussed organisations. He specialises in the Financial Services and Leisure sectors and has worked for major companies in these areas as well as helping them in a consulting role. Grant has implemented large CRM solutions in several companies and has experience across a number of vendor solutions. He is a Fellow of the Institute of Direct Marketing and has spoken at many conferences across Europe on CRM and data management.